Directional Signage & Wayfinding
The Society for Experiential Graphic Design (SEGD) put it best…
“Wayfinding forms the core of what experiential graphic design can do to improve people’s experience of place. Ask any hospital administrator how visitors perceive the experience of their facility and they will most likely tell you that if the visitor cannot find their way around, nothing else matters. Wayfinding forms the very core of a visitor’s experience of a place.”
